A Guide to Strategic Alignment and Shared Value in Developing Countries

The Measurement Gap

I’m always stunned how few organisations are able to quantify the business and social impact of their community investment. Billions of corporate dollars flow into the community every year, and yet understanding what got done, and who benefited, is often...
A Guide to Strategic Alignment and Shared Value in Developing Countries

Bringing People on the Journey

I came from a meeting with the CSR manager at a major national company today and it blew my mind. The NFP partner they’ve been working with (this is a huge national charity you’d all know) turned up to the annual review and basically asked, “So how much more money are...
A Guide to Strategic Alignment and Shared Value in Developing Countries

Matter

How do you become the obvious choice in the hearts and minds of your customers, employees, and community? The answer is value. You either create more value than your competitors or you don’t. The more important question is how? In this case study-rich, and highly...
A Guide to Strategic Alignment and Shared Value in Developing Countries

Denver Business Journal Elevator Pitch

By Peter Sheahan The Denver Business Journal asked metro Denver companies: Can you tell your company’s story in a compelling way in the time it takes to travel 52 floors in an elevator? Many companies answered the call and several were selected to make a video telling...
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