How Clarifying Purpose Drives Alignment

How Clarifying Purpose Drives Alignment

Do you know where the word kangaroo comes from? According to one story, two Australian explorers came across the iconic biped for the first time and asked a local Aboriginal man “What on earth is that creature?”. Their answer – “Kangaroo”. “Too easy!” the...
Is Your Organization Purpose-Aligned?

Is Your Organization Purpose-Aligned?

Many companies use a concept of purpose to market their products without ever actually doing anything internally to authentically deliver on it.  Purpose alignment is about ensuring that mindsets, behaviors, and environments are set to deliver on the impact you want...
Is Your Purpose Lightning or Thunder in the World?

Is Your Purpose Lightning or Thunder in the World?

Purpose is having a moment in the business world. The collective impact of organizations as social actors has never been more important than in our social-media driven news cycles, where unsavory or illegal behavior is quickly circulated. Even unintended consequences...
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