Carol Bertola
Principal / HOW Activator
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Carol is a Principal and HOW Activator at Karrikins Group, where she helps executive teams accelerate transformation through leadership alignment.
After 20+ years of consulting experience in corporate purpose, innovation, brand strategy, and customer experience, Carol has found leadership alignment to be the missing link to successfully delivering on any strategy and vision.
She is energized by creating the space for the right conversations and moving leadership teams from agreement to alignment.
“Life is a journey, not a destination.”
– Ralph Waldo Emerson
Background and Experience
Carol brings a versatile background to her role at Karrikins Group with more than 20 years of consulting experience. She has worked with both service and product-driven companies across a wide variety of industries such as financial services, consumer packaged goods, telecom, retail, and tech.
Carol has helped client teams drive growth through corporate purpose, innovation, brand strategy, and customer experience. She has partnered with global teams across Western Europe, North America, South America, and Southeast Asia.
Prior to joining Karrikins Group, Carol most recently founded and ran an independent consulting practice that focused on optimization of the customer experience.
Past Professional Experience
- Associate Partner at Prophet
- Strategy Director at Bluedog Design, LLC
- Senior Strategy Consultant at Sterling-Rice Group
Educational Background
- MBA in Finance and Management from Stern School of Business at NYU
- BS in Finance from LaSalle University
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