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Insights and Perspectives

Purpose-Aligned Leadership: From Purpose Driven to Driving Purpose

Whether as a force for driving improved performance, or a defense against behaviors that erode the public trust, there is a growing acceptance that purpose plays a pivotal role in building sustainable, high-performing organizations.

This paper is designed to support courageous leaders in bringing purpose to life inside their companies. We hope to share some of the knowledge, insights and experience that we have gathered over thirteen (update?) years working to help companies align to their purpose. It feels like there’s never been a more critical time to do so. We hope that anyone working in roles where alignment to purpose is relevant finds these perspectives and provocations useful.

Read the white paper: Purpose-Aligned Leadership